Press & PR Officer

Press & PR Officer


Permanent (competitive Salary)

What’s on offer?

  • Competitive Salary
  • 35 hours per week – hybrid working.
  • Company Pension Scheme of 6% contribution based on an employee contribution of 2%
  • Death in Service Insurance, 3 x gross salary
  • Employee Healthcare Scheme
  • 25 days holiday plus public holidays.
  • Extra day’s holiday for your birthday

We are working with a fantastic business support organisation who are looking for an enthusiastic, flexible and well organised press & PR Officer to join them on a permanent basis. We are looking for someone with a creative eye, good interpersonal skills, excellent attention to detail who can communicate effectively.

Job Responsibilities

Media Relations:

  • Cultivate and maintain relationships with local and regional media outlets.
  • Draft press releases, articles, and statements to proactively share news and information.
  • Ensure all content is in line with KPIs and overall organisation objectives.
  • Respond to media inquiries promptly and facilitate interviews with representatives.

Public Relations:

  • Develop and implement public relations plans and campaigns to promote events, programs, and initiatives.

External Communications:

  • Create compelling content for the organisation’s website, social media channels, newsletters, and other communication platforms, including organisations quarterly magazine.
  • Produce engaging and informative materials, including brochures, reports, and presentations.
  • Manage the organisations presence at external events and conferences.

Measurement and Reporting:

  • Track and analyse the effectiveness of communication strategies through key performance indicators (KPIs) and metrics.
  • Report on content success through all channels leading to intelligence for future creation.
  • Utilisation of the CRM system to make sure activity and interests can be tracked. Management of external contracts to deliver objectives.

Key objectives/targets:

  • Develop a content strategy that aligns with goals and interests.
  • Create high-quality, informative, and engaging content, including articles, blog posts, videos and infographics on a regular basis.
  • Implement strategies to increase the engagement and usage of produced content by businesses, members and the media.
  • Secure media coverage
  • Maintain an up-to-date database
  • Encourage members to actively participate in media opportunities and provide insights on relevant topics.
  • Establish and track KPIs related to content engagement, media visibility, and membership utilisation.
  • Collaborate with sales and marketing teams to capitalise on revenue-generating opportunities.

Job Information

Job Reference: SGJOB 3424_1702895219
Salary From: £32000
Salary To: £35000
Job Industries: Advertising and PR
Job Locations: Wolverhampton, West Midlands
Job Types: Permanent
Job Skills: press, PR, Marketing, Media, Articles

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