Paid Search Executive – Digital Marketing
Kidderminster
Permanent
£25,000 – £28,000 per annum
Our client, a long-established, national brand currently has the need for a Paid Search Executive to join their expanding online marketing team. If you are an ambitious e-commerce marketing executive and would like to work for a friendly, innovative company with modern offices in the Kidderminster area, please read on!
What’s on offer?
- Salary: £25,000 – £28,000 per annum (dependent upon experience)
- Hours: Monday to Friday 8.30am – 5:00pm
- Holidays: 20 days plus Bank Holidays
- Full-time office based role
- Modern office and vibrant working conditions
- Company Pension
The Role:
- Overseeing and optimising 5 large paid search accounts across Google, Bing, and FB Ads.
- Creating accounts and campaigns where necessary, as well as suggesting new channels or areas for growth
- Managing bids and budgets
- Reporting on general account performance
- Ensuring accounts are utilising all relevant Ad Extensions and that all new relevant features are being implemented and tested
- Keeping ad copy up to date and running tests continuously
- Generating daily, weekly, and monthly reports for internal use
- Keeping up to date with PPC and Digital Developments
- Using various analytics platforms (e.g., Google Analytics) to show trends
- Regularly reviewing competitor activity and industry trends
- Effective collaboration with other departments and third-party companies
The Successful Candidate must have:
- Minimum 1-year experience working in Google Ads
- Exceptional attention to detail
- Excellent written and communication skills
- Ability to work unsupervised
- Show initiative and be flexible
- Excellent organisational skills to manage a heavy workload
- Ability to make decisions and carry responsibility
- Ability to follow instructions well
- Proficiency in Excel, Google, and Bing Editor
- Ability to work under pressure and work towards short deadlines
The following skills and experience would be advantageous:
- Recently graduated with a Marketing Degree
- Google AdWords and Google Analytics Certified
- Experience with Facebook paid ads
- Excellent maths and analytical skills
- An interest in e-commerce marketing and other online marketing channels